• When referring to Helpfeel as a company, use this term.

    • Formerly known as Nota.
  • The product is called Helpfeel.

  • It is understood that the collaboration between the “Invention Uncle” (masui) and the engineer who can sell the product (rakusai) has led to the creation of something from nothing.

    • (Of course, assuming that there are many other employees involved, simplifying the model might look something like this?)
  • With this, three products have been successful.

    • (Defining what “successful” means can be tricky.)
  • No Persona, No Data, No User Research - Bringing Users Closer to Me

  • /bluemo-nota/My General Design Thinking